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Smoothing and Softening: It helps smoothen dry and damaged hair, leaving it soft and healthy-looking.
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Volume Control: The primer helps tone down the volume of thick, unmanageable hair.
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Frizz and Humidity Control: It contains a humidity control ingredient (maltitol) that helps reduce frizz and hold the hairstyle in place longer, even in challenging weather conditions.
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Heat Protection: The formula protects hair from the high temperatures associated with heat styling tools like blow-dryers and curling irons.
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Nourishment: It quenches essential moisture before heat styling, helping to reduce splitting and further damage.
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Improved Manageability: By prepping the hair, the primer makes it easier to style and manage.
